In 1974, Pizza Hut began using the now classic logo which features the famous 'red roof' icon which is still used, in a modified form, today. Also, the signature roof for new restaurants at the time was changed from brown to red.
In late 1999, Pizza Hut introduced a new logo similar to the previous one, but with a different font for "Pizza Hut" and the "i" now has a green dot in it and a yellow underline. New and renovated restaurants since this logo no longer use the "Red Roof" design, instead use the new branding (later known as "WingStreet" since 2003) with larger square feet, larger seating capacity, modern interior features, pick-up window for carry-out orders, and free Wi-Fi. However, some renovated restaurants still retain the shape of the previous design, but newer exterior paneling and modernized interior features, and some un-renovated "Red Roof" restaurants only updated to this logo.
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Category: Corporate Brands.
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Just as a nation's flag expresses the distinct identity of a country, so, too, a logotype — typically a symbol or letters — helps to establish the name and define the character of a corporation. Effe… read more »