With over 80 years of team history, the Giants have used numerous uniforms and logos, while maintaining a consistent identity. The Giants' logos include several incarnations of a giant quarterback preparing to throw a football, a lowercase "ny", and stylized versions of the team nickname.
Giants' jerseys are traditionally blue or red (or white with blue or red accents), and their pants alternate between white and gray. Currently, the Giants wear home jerseys that are solid blue with white block numbering, white pants with five thin blue/gray/red/gray/blue stripes on the pant legs, and solid blue socks. For this they gained their most renowned nickname, "Big Blue". For road uniforms, they wear a white jersey with red block numbering and red "Northwestern" stripes on the sleeves, gray pants with three thin non-contiguous red/blue/red stripes on the pant legs, and solid red socks. The Giants' current helmet is metallic blue with white block numbers, either frontally mounted and base mounted on either side of a red stripe running down the center or frontally mounted and base mounted on the red center stripe itself. (The Giants, along with the Pittsburgh Steelers, are one of only two teams in the National Football League to have the players' uniform numbers on both the front and back of the helmets.) The helmet is adorned on both sides with the stylized white lower case "ny" logo and features a gray facemask. The home uniforms are generally similar to the ones the team wore from 1966 to 1974, but with some slight elements from the 1956-1961 uniforms. The road uniforms are essentially a modernization of the ones the team wore from 1956 to 1961. Additionally, the Giants had until the '09–'10 season a third jersey which recalled the Giants' solid red home jerseys from the early 50's: a solid red alternate with white block numbers. These jerseys were used a total of four times, but have since been retired. They were used once in 2004 against the Philadelphia Eagles and in three consecutive years – 2005, 2006, and 2007 – against the Dallas Cowboys.