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Metro-Goldwyn-Mayer Mascot

This page is about the meaning, origin and characteristic of the symbol, emblem, seal, sign, logo or flag: Metro-Goldwyn-Mayer Mascot.

Metro-Goldwyn-Mayer Mascot

Leo the Lion is the mascot for the Hollywood film studio Metro-Goldwyn-Mayer and one of its predecessors, Goldwyn Pictures, featured in the studio's production logo, which was created by the Paramount Studios art director Lionel S. Reiss.

Since 1924 (when the studio was formed by the merger of Samuel Goldwyn's studio with Marcus Loew's Metro Pictures and Louis B. Mayer's company), there have been around seven different lions used for the MGM logo; these lions include Tanner and Leo, the current (and seventh) lion. Tanner was used on all Technicolor films and MGM cartoons (including the Tom and Jerry series), and in use on the studio logo for 22 years (Leo has been in use since 1957, a total of 57 years and counting). However, when the MGM animation department, which had closed in 1958, reopened with the Chuck Jones-directed Tom and Jerry shorts in 1963, these shorts used Tanner in the opening sequence rather than Leo, who had already been adapted onto the studio logo and the Gene Deitch-directed Tom and Jerry cartoons from 1960-62.

Graphical characteristics:
Asymmetric, Closed shape, Colorful, Contains curved lines, Has crossing lines.

Category: Corporate Brands.

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Just as a nation's flag expresses the distinct identity of a country, so, too, a logotype — typically a symbol or letters — helps to establish the name and define the character of a corporation. Effe… read more »

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